
Ecommerce Bootcamp
OVERVIEW
In this immersive 2-day course, participants will gain a comprehensive understanding of ecommerce from start to finish. They will begin with an introduction to ecommerce, exploring its history, definition, and key concepts. Participants will then dive into various ecommerce business models, learning about B2C, B2B, C2C, and D2C models. Practical guidance will be provided on setting up an ecommerce store, including domain registration, hosting, platform selection, and store design. Product and inventory management strategies will be covered, along with insights into different ecommerce platforms. Participants will explore effective marketing channels, website optimization techniques, and customer service best practices. The course also delves into crucial aspects such as payment gateways, security, analytics, and legal considerations. Emerging trends and technologies, including AI tools for ecommerce, will be highlighted. By the end of the course, participants will have the knowledge and skills needed to succeed in the ever-evolving world of ecommerce.

PRE-REQUISITES
The entry requirements are:
-
21 years and above
-
Possess minimally a ‘O’ Level and/or listen, speak, read, and write English at a proficiency level equivalent to Employability Skills System Workplace Literacy (WPL) Level 5.
-
Use numeracy skills equivalent to the Employability Skills System Workplace Numeracy (WPN) Level 5.
-
Minimum 1 year of working experience.


Learning Outcomes
Establish comprehensive campaign objectives performance targets that are aligned to ecommerce, sales, and marketing strategies and objectives

Select metrics and targets for evaluating the effectiveness and success of e-commerce operational plans

Implement e-commerce campaign action plans and aligned activities to the e-commerce strategies

Assess e-commerce operational plans using appropriate campaign evaluation tools and methods


● Propose enhancements to e-commerce operational plans based on the evaluation of performance outcomes

Course Fee
S$1095 per participant (excl. GST)
Self-Sponsored
Course Fee
$1095 (Excl. GST)
50% funding by
SkillsFuture Singapore (Baseline)
$547.50
GST
$98.55
Amount Payable
$646.05
Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability
*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit
*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.
Singaporeans above the age of 21 and under 31 can offset the course fee using their Post Secondary Education Account (PSEA)
Company-Sponsored
Course Fee
$1095 (Excl. GST)
70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)
$766.50
GST
$98.55
Amount Payable
$427.05
Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year
**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
turnover (at group level) of not more than $100 million
Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)
Additional Notes:
-
Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
-
Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
-
In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.
-
Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.
Click here to read our Withdrawal & Refund Policy.
Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.
ABOUT CLICKACADEMY ASIA
ClickAcademy Asia is a premier training academy focusing on executive education for professionals in the fields of digital marketing, sales & marketing, and communications.
ClickAcademy Asia training covers Singapore, Malaysia, Indonesia, Vietnam, India, Thailand, Australia and Hong Kong. The academy has conducted digital marketing workshops for participants from over 30 countries worldwide. To date, ClickAcademy Asia has trained over 13,000 PMEBs (professional, managers, executives and businessmen) and 6,000+ local and global companies (including NGOs and Government agencies).
ClickAcademy Asia was established in the year 2011. The academy is the leading practitioners’ digital marketing academy and is also the official Google Partner Academy in Singapore and Malaysia.
The academy provides training and certification on Google Ads, Google Analytics, Mobile Advertising and YouTube Video Advertising. ClickAcademy Asia is also the training provider for the Go Global programme led by Google (2015-2018), 2017 Google Ignite (Malaysia) , Google Elevator (Singapore and Malaysia) program and 2019 Mahir Digital Bersama Google (Malaysia).

