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Sales Enablement Strategies

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Singapore

Arthur Beck

OVERVIEW

Sales Enablement Strategies equips professionals with comprehensive skills to develop ethical and effective sales training frameworks. This practical course integrates legal considerations with strategic alignment to create accountability structures that support sustainable skill development. You will learn to analyse market trends and align organisational strategies with sales competency requirements through strategic assessment methodologies. By applying training needs analysis techniques, you'll create comprehensive gap assessments that identify critical development areas for sales teams. The course teaches negotiation techniques for establishing learning priorities and developing personalised development plans tailored to individual sales professionals. You'll master facilitation methods and instructional techniques to deliver engaging learning sessions that address specific skills needs. You'll create effective resource support packages using appropriate communication techniques and learning materials for ongoing development. The programme also covers evaluation methodologies to measure the impact of coaching interventions through clear timeframes and learning outcomes. Finally, you'll analyse industry codes of practice and professional standards to develop robust compliance frameworks. This course provides practical, hands-on experience in creating, implementing and evaluating sales enablement programmes that drive measurable performance improvement while maintaining ethical standards.

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TARGET LEARNERS

This course is targeted at senior sales managers, account executives, business development managers and sales consultants, including other professionals looking to transition into a career in one of these roles.



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PRE-REQUISITES

  • 21 years and above

  • At least one month work experience in a sales capacity

  • Speak, write, listen and read English at a proficiency level not lower than the Workplace Literacy (WPL) Level 6, and at a Workplace Numeracy Level 5

  • At least a diploma or equivalent

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Learning Outcomes

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Evaluate ethical and legal considerations in sales enablement frameworks to create an accountability structure document for employee skill development.

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Analyse market trends and business plans to produce a strategic skills assessment report that aligns organisational strategies with sales competency requirements.

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Apply training needs analysis methods to review current employee skills, creating a comprehensive sales enablement gap assessment report.

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Develop prioritised learning and development plans for sales employees, demonstrating effective negotiation techniques and personalised enablement approaches.

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Facilitate a sales enablement learning session using appropriate instructional techniques and methods to address identified skills needs.

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Create a resource support package for sales enablement using effective communication techniques and appropriate learning materials.

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Create a resource support package for sales enablement using effective communication techniques and appropriate learning materials.

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Evaluate the impact of sales coaching interventions by establishing clear timeframes and learning outcomes, producing a progress review document.

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.Evaluate the impact of Artificial Intelligence on your field and apply the latest AI tools to streamline workflows, optimize decision-making, and maximize your competitive advantage

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Course Fee

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$1100

Self-Sponsored

Course Fee

$1100 (Excl. GST)


50% funding by
SkillsFuture Singapore (Baseline)

$550

GST

$99

Amount Payable

$649


Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability


*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit

*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.

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Singaporeans above the age of 21 and under 31 can offset the course fee using their Post Secondary Education Account (PSEA)


*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit

*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.

Company-Sponsored

Course Fee

$1100 (Excl. GST)

70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)

$770

GST 

$99

Amount Payable

$429

Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year

**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
  turnover (at group level) of not more than $100 million

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Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)

Additional Notes:

  • Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.

  • Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.

  • In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.

  • Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.

Click here to read our Withdrawal & Refund Policy.

Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.

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ABOUT CLICKACADEMY ASIA

Established in 2011, ClickAcademy Asia Pte Ltd is Singapore’s #1 independently ranked training center for Digital Marketing, Sales, and AI, having empowered over 30,000 PMEBs and partnered with 6,000+ organizations across the corporate, NGO, and government sectors. Built to drive measurable revenue growth, the academy offers the nation's largest catalog of over 80 heavily subsidized, SSG-funded commercial courses. What truly sets ClickAcademy apart is its future-proof, practitioner-led curriculum: every program is 100% AI-integrated and backed by proprietary APAC market data from its research arm, ClickInsights. Beyond high-impact upskilling, ClickAcademy operates as a lifelong learning ecosystem with a deep commitment to ESG principles, championing inclusive hiring while empowering enterprises to maximize their L&D budgets.

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