
Value-Based Selling - Elevate Your Sales, Maximize Profits and Dominate Your Market
UPCOMING CLASS
4-04-2025

OVERVIEW
Value-Based Selling - Elevate Your Sales, Maximize Profits and Dominate Your Market equips sales professionals with advanced techniques to deliver exceptional client value. This course focuses on understanding diverse customer requirements and creating tailored solutions that address both current and future business needs. You'll learn to analyse variations in client demands across different operating environments and develop strategic feedback frameworks. Our practical approach teaches you to design customised product and service offerings that genuinely resonate with customers' unique challenges and opportunities. The course explores how to establish effective satisfaction measurement processes aligned with critical performance indicators. You'll create comprehensive tracking systems for managing value-focused client relationships and formulate bespoke customer service plans for various account types. We'll guide you through developing sales growth strategies that deepen existing customer relationships through value-based pricing and service enhancements. You'll evaluate product sales cycles and client profiles to maintain a profitable portfolio of accounts with appropriate oversight mechanisms. The programme also covers advanced negotiation techniques for adapting sales messages to specific business contexts. You'll learn to assess the commercial impact of your account management activities and create improvement plans that demonstrate continuing value to your clients.

TARGET LEARNERS
This course is targeted at senior sales managers, account executives, business development managers and sales consultants, including other professionals looking to transition into a career in one of these roles.

PRE-REQUISITES
21 years and above
At least one month work experience in a sales capacity
Speak, write, listen and read English at a proficiency level not lower than the Workplace Literacy (WPL) Level 6, and at a Workplace Numeracy Level 5
At least a diploma or equivalent


Learning Outcomes

Analyze variation in customer needs across operating environments to develop a strategic feedback plan that establishes customer expectations for value-based sales relationships.

Design value-based product and service solutions that address current and future customer needs, producing a customization strategy document with implementation timeline.

Develop satisfaction measurement processes aligned with key performance indicators, creating a comprehensive tracking system for value-based client relationships.

Formulate a customized customer service plan that applies organizational relationship management approaches to address specific client needs in various account types.

Devise sales growth strategies that broaden and deepen customer relationships through value-based pricing and service enhancement opportunities.

Evaluate product sales cycles and client profiles to manage a viable portfolio of accounts, producing a performance oversight plan with profitability projections.


​
Course Fee

$1100
Self-Sponsored
Course Fee
$1100 (Excl. GST)
50% funding by
SkillsFuture Singapore (Baseline)
$550
GST
$99
Amount Payable
$649
Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability
*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit
*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.
Company-Sponsored
Course Fee
$1100 (Excl. GST)
70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)
$770
GST
$99
Amount Payable
$429
Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year
**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
turnover (at group level) of not more than $100 million
​
Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)
Additional Notes:
-
Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
-
Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
-
In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.
-
Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.
Click here to read our Withdrawal & Refund Policy.
Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.

ABOUT CLICKACADEMY ASIA
ClickAcademy Asia is a premier training academy focusing on executive education for professionals in the fields of digital marketing, sales & marketing, and communications.
​
ClickAcademy Asia training covers Singapore, Malaysia, Indonesia, Vietnam, India, Thailand, Australia and Hong Kong. The academy has conducted digital marketing workshops for participants from over 30 countries worldwide. To date, ClickAcademy Asia has trained over 13,000 PMEBs (professional, managers, executives and businessmen) and 6,000+ local and global companies (including NGOs and Government agencies).
ClickAcademy Asia was established in the year 2011. The academy is the leading practitioners’ digital marketing academy and is also the official Google Partner Academy in Singapore and Malaysia.
​
The academy provides training and certification on Google Ads, Google Analytics, Mobile Advertising and YouTube Video Advertising. ClickAcademy Asia is also the training provider for the Go Global programme led by Google (2015-2018), 2017 Google Ignite (Malaysia) , Google Elevator (Singapore and Malaysia) program and 2019 Mahir Digital Bersama Google (Malaysia).