
Impactful Sales Presentations
OVERVIEW
This comprehensive course will enhance your ability to deliver compelling sales presentations through mastering market analysis and business opportunity assessment techniques. You'll discover how to gather and evaluate crucial market intelligence from diverse sources.
Learn to transform raw market data into persuasive investment proposals whilst developing expertise in analysing market potential and growth opportunities. Our practical approach ensures you can effectively identify and validate reliable business information sources.
The course guides you through sophisticated customer needs assessment methods, enabling you to create detailed profiles and understand crucial decision-making processes. You'll master techniques for mapping customer journeys and interpreting satisfaction metrics for targeted presentations.
Gain valuable skills in conducting thorough environmental scans, helping you identify internal capabilities and external market factors that influence organisational success. These insights will strengthen your ability to develop strategic responses to market changes.
The final component focuses on translating your market analysis into actionable business proposals. You'll learn frameworks for prioritising opportunities and methods for quantifying potential returns, enabling you to present compelling investment cases to management.
This course is ideal for sales professionals seeking to enhance their presentation impact through data-driven market intelligence and strategic analysis skills.

TARGET LEARNERS
This course is targeted at sales executives, account managers, business development representatives, sales consultants and sales team leaders, including other professionals looking to transition into a career in one of these roles.

PRE-REQUISITES
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21 years and above
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At least one month work experience in a sales capacity
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Speak, write, listen and read English at a proficiency level not lower than the Workplace Literacy (WPL) Level 6, and at a Workplace Numeracy Level 5
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At least a diploma or equivalent


Learning Outcomes
Evaluate market information sources and analysis methods to create a detailed market intelligence report supporting sales presentations.

Analyse market potential data to produce a comprehensive investment opportunity assessment report for sales presentations.

Develop a detailed customer needs analysis report to support targeted sales presentations.

Create an environmental scan report analyzing internal and external factors impacting organizational objectives.


Evaluate the impact of Artificial Intelligence on your field and apply the latest AI tools to streamline workflows, optimize decision-making, and maximize your competitive advantage

Design a strategic business opportunity proposal incorporating market analysis findings for management consideration.

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Course Fee
S$1100 per participant (excl. GST)
Self-Sponsored
Course Fee
$1100 (Excl. GST)
50% funding by
SkillsFuture Singapore (Baseline)
$550
GST
$99
Amount Payable
$649
Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability
*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit
*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.
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Singaporeans above the age of 21 and under 31 can offset the course fee using their Post Secondary Education Account (PSEA)
Company-Sponsored
Course Fee
$1100 (Excl. GST)
70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)
$770
GST
$99
Amount Payable
$429
Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year
**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
turnover (at group level) of not more than $100 million
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Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)
Additional Notes:
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Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
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Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
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In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.
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Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.
Click here to read our Withdrawal & Refund Policy.
Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.


ABOUT CLICKACADEMY ASIA
Established in 2011, ClickAcademy Asia Pte Ltd is Singapore’s #1 independently ranked training center for Digital Marketing, Sales, and AI, having empowered over 30,000 PMEBs and partnered with 6,000+ organizations across the corporate, NGO, and government sectors. Built to drive measurable revenue growth, the academy offers the nation's largest catalog of over 80 heavily subsidized, SSG-funded commercial courses. What truly sets ClickAcademy apart is its future-proof, practitioner-led curriculum: every program is 100% AI-integrated and backed by proprietary APAC market data from its research arm, ClickInsights. Beyond high-impact upskilling, ClickAcademy operates as a lifelong learning ecosystem with a deep commitment to ESG principles, championing inclusive hiring while empowering enterprises to maximize their L&D budgets.

