
Tech Sales Domination: Mastering the Art of Selling Software & Hardware Solutions
OVERVIEW
Tech Sales Domination equips you with advanced strategies for selling complex software and hardware solutions in the B2B technology marketplace. This comprehensive course focuses on the unique challenges of enterprise IT sales and relationship management.
You'll learn to analyse diverse client technology requirements across different business sectors and develop structured approaches for capturing detailed feedback. The course covers essential techniques for assessing solution compatibility with existing client infrastructure while designing modular offerings adaptable to evolving business needs.
Discover how to implement effective metrics for measuring technology implementation satisfaction and create customised service level agreements for software and hardware support. You'll master approaches for expanding technology solutions within existing client organisations and converting single-product clients to multi-solution partnerships.
The programme teaches sophisticated negotiation techniques specifically for premium technology offerings and enterprise procurement processes. You'll learn to address price objections while demonstrating compelling business impact through customised use cases.
Additional skills include measuring ROI for implemented technology solutions, tracking efficiency gains, and correlating technology adoption with improved business performance. By course completion, you'll possess the expertise to manage optimal account loads and strategically prioritise high-potential technology clients for organisational success.

TARGET LEARNERS
This course is targeted at senior sales managers, account executives, business development managers and sales consultants, including other professionals looking to transition into a career in one of these roles.

PRE-REQUISITES
21 years and above
At least one month work experience in a sales capacity
Speak, write, listen and read English at a proficiency level not lower than the Workplace Literacy (WPL) Level 6, and at a Workplace Numeracy Level 5
At least a diploma or equivalent


Learning Outcomes

Analyze variation in B2B IT sales customer needs and operating environments to produce a comprehensive customer needs assessment document based on structured feedback collection.

Evaluate suitability and customization options of various technology solutions to develop product and service offerings addressing current and future B2B IT customer needs.

Implement methods for measuring B2B IT sales customer satisfaction by setting up performance-based processes aligned with organizational key performance indicators.

Design a customized B2B IT sales customer service plan applying organizational relationship management approaches to address specific needs of different technology clients.

Devise strategies to increase B2B IT sales through existing clients by creating a relationship expansion plan that broadens or deepens customer technology adoption.

Evaluate B2B IT sales cycles, client profiles and product performance trends to develop a comprehensive account sales performance monitoring system.


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Course Fee

$1100
Self-Sponsored
Course Fee
$1100 (Excl. GST)
50% funding by
SkillsFuture Singapore (Baseline)
$550
GST
$99
Amount Payable
$649
Eligible for SkillsFuture Credits
Up to 100% of Course Fee* Subject to SkillsFuture Credit Availability
*Singapore Citizens aged 25 and above can offset the course fee using their SkillsFuture Credit
*NTUC members enjoy 50% unfunded course fee support for up to $500 each year for courses supported under UTAP.
Company-Sponsored
Course Fee
$1100 (Excl. GST)
70% funding by
SkillsFuture Singapore
(Enhanced Training Support for SMEs)
$770
GST
$99
Amount Payable
$429
Additional Support via Absentee Payroll
$4.50/hr, capped at $100,000/enterprise / year
**SME Eligibility Criteria
- Registered or incorporate in singapore
- At least 30% local shareholding by singapore citizens or PRs
- Employment size of not more than 200 (at group level) or with annual sales
turnover (at group level) of not more than $100 million
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Eligible companies can also claim 90% out-of-pocket expense with SkillsFuture Enterprise Credit (SFEC)
Additional Notes:
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Lessons will be conducted in English. Participants are expected to be able to read and write in basic English.
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Participants are required to bring their own laptop that can connect to the internet for access to the online class and course materials.
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In line with our environmentally friendly practices, we will not be providing printed course materials to reduce paper waste.
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Upon successful completion of the course, the participant will receive a certificate issued by ClickAcademy Asia Pte Ltd.
Click here to read our Withdrawal & Refund Policy.
Disclaimer: ClickAcademy Asia reserves the right to change the course instructor without prior notice. The course instructor will be finalised and informed to the registered participants at least 1 working day before the course commencement date.

ABOUT CLICKACADEMY ASIA
ClickAcademy Asia is a premier training academy focusing on executive education for professionals in the fields of digital marketing, sales & marketing, and communications.
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ClickAcademy Asia training covers Singapore, Malaysia, Indonesia, Vietnam, India, Thailand, Australia and Hong Kong. The academy has conducted digital marketing workshops for participants from over 30 countries worldwide. To date, ClickAcademy Asia has trained over 13,000 PMEBs (professional, managers, executives and businessmen) and 6,000+ local and global companies (including NGOs and Government agencies).
ClickAcademy Asia was established in the year 2011. The academy is the leading practitioners’ digital marketing academy and is also the official Google Partner Academy in Singapore and Malaysia.
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The academy provides training and certification on Google Ads, Google Analytics, Mobile Advertising and YouTube Video Advertising. ClickAcademy Asia is also the training provider for the Go Global programme led by Google (2015-2018), 2017 Google Ignite (Malaysia) , Google Elevator (Singapore and Malaysia) program and 2019 Mahir Digital Bersama Google (Malaysia).